Benefits to your business

Partnering with The Kids' Cancer Project brings exceptional outcomes

Bring your corporate social responsibility program to life

Align your brand with a cause that your staff feel deeply connected with to inspire and motivate. Build closer ties with local communities, increase your customer loyalty, drive productivity and sales and generate greater media exposure all while making a difference for children with cancer.

For those unfamiliar with the term, corporate social responsibility (CSR) is when an organisation operates in an ethical and sustainable way, with clear goals regarding philanthropy, charitable causes, human rights, community issues and the environment.

Many now claim CSR has become important in such areas as image, cost savings and customer engagement, it’s become vital to success.


“It’s about an organisation operating with a clear approach to being socially accountable and having a positive impact on society.

“When an organisation adopts a CSR strategy, there’s usually three parties it is accountable to – itself, its stakeholders and the public. Through this, we are now seeing businesses emerging as influential leaders for change.”

- Patrick Phibbs, The Kids’ Cancer Project Head of Partnerships

The shift in corporate success

Once considered as a ‘feel-good’ aspect of doing business, there has been a major shift in the role corporate social responsibility now plays in the marketplace. CSR has become important in areas such as image, cost savings and customer engagement, it’s become vital to success.

Get in touch

With thanks to the support of our partners we can continue to fund vital childhood cancer research. Contact our team today to see how we can work together.

Smartways Article

Case Study | Smartways Logistics

"We’ve got a privileged position in providing a specialist logistics service to the healthcare industry, but that comes with responsibility too. We knew that our network and operations could be leveraged to support good causes.

It’s important that we give back and help worthy causes where we can, and The Kids’ Cancer Project’s bear program and our existing services to and from hospitals were a perfect match!"

 - Marcus Wyborn, Smartways Chairman

Read more

Latest News & Stories

Blue skies ahead: Inside The Kids’ Cancer Project and Blue Sky Services’ budding partnership

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Blue Sky Services, a national award-winning cleaning business, is one such company who has partnered with The Kids’ Cancer Project to commit to our mission of finding 100% survival rate for children...

Smashing the glass ceiling in the name of children’s cancer research

01/07/2024
The Kids' Cancer Project builds lasting bonds with many of its dedicated corporate partners through diverse initiatives, but for Express Glass it was a facilities management event that laid the...

Congratulations Molly Croft and Amy Parmenter – joint Young Australian of the Year nominees

05/11/2024
The Kids’ Cancer Project wishes to congratulate charity ambassador and sarcoma survivor Molly Croft, along with cancer advocate and Australian Diamonds player Amy Parmenter, on their joint 2025 Young...

Bromic goes big for Childhood Cancer Awareness Month

08/10/2024
Bromic’s Better Challenge came to an end last week after an incredible month of fundraising, donating over $35,000 to The Kids’ Cancer Project for childhood cancer research.

Despite being just five years old, Rory has walked a path many will never encounter

28/10/2024
It was a phone call from Rory’s preschool to Jen about a slight temperature that was the catalyst for a whirlwind for the Hillery family. Jen says nothing compares to the events that followed.

How a little dinosaur helped Rory through his biggest battle

14/10/2024
Rory is your typical five-year-old. His hobbies include wrestling, playing in the dirt and tormenting his brother. He’s a loveable little guy and he and his three siblings are a constant source of joy...

Setting sail to Tangalooma for a cure

08/10/2024
Our State Manager – QLD, Effie Kent, headed to Moreton Island last week to visit the wonderful team at Tangalooma Island Resort, an incredible partner of The Kids’ Cancer Project.

With perfect weather comes the best Golf Day ever!

08/10/2024
Our 2024 NSW Golf Day is officially our greatest to date, raising over $100,000 for vital kids’ cancer research!

Behind the scenes: Dr Karin Plummer

01/10/2024
2023 Col Reynolds Fellow, Dr Karin Plummer, holds a joint appointment at Griffith University and the Children’s Hospital Queensland Department of Anaesthesia and Pain.

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